Pack4Good: Getting Forests Out of the Box
Paper packaging has a massive and rapidly growing impact on the world’s forests. Three billion trees are logged each year to make packaging, with many of these trees coming from ecologically-critical tropical forests in Southeast Asia and South America. With that number slated to double by 2035, we have a narrow window of opportunity to transform the paper-based packaging supply chain to safeguard the world’s climate, biodiversity and forest ecosystems.
Canopy’s Pack4Good campaign tackles one of the root causes of tropical forest degradation and deforestation: unsustainable supply chains. Through Pack4Good, Canopy will work with major corporate packaging consumers to develop and implement cutting-edge environmental policies that commit to ending sourcing from the world’s remaining high-carbon tropical rainforests and other critical forest landscapes, and to prioritizing sustainable alternatives to tree fibre. By galvanizing the support of many of the world’s largest corporate consumers of packaging, Canopy will shift the supply chain to smarter resource-efficient design, Next Generation Solutions and tropical forest conservation.
The Postcode Foundation supports the project with SEK 6,000,000.